Content Strategist and Social Media Manager

Content Strategist Responsibilities:

• Developing Clear And Engaging Content That Is Consistent With The Company's Brand Image And Addresses Both Business Goals And Consumer Needs.
• Analyzing Content Marketing Data To Identify Trends And Anticipate Consumer Needs.
• Performing Content Audits To Assess How Well Existing Content Is Performing.
• Performing Content Gap Analyses To Determine What Type Of Content Is Missing And What Is Needed.
• Delegating Tasks To Writers And Editors And Providing Feedback.
• Creating, Adjusting, And Managing The Editorial Calendar.
• Establishing Style Guides That Specify The Writing Style And Tone Needed To Create Engaging Content.
• Developing A Solid Understanding Of The Target Audience Through Online And Traditional Market Research.

Content Strategist Requirements:

• Bachelor's Degree In Marketing, Communications, Advertising, Journalism, Or Related Field.
• Proven Content Strategy And Project Management Experience.
• Sound Knowledge Of Content Management Systems, Keyword Research Tools, Social Media Platforms, Search Engine Optimization (SEO), And Search Engine Marketing (SEM).
• The Ability To Work Under Pressure.
• Strong Content Presentation Skills.
• Outstanding Organizational And Time Management Skills.
• Excellent Analytical Skills.
• Exceptional Marketing And Collaborative Skills.
• Effective Communication Skills.